Our Fit-Philosophy

Our Fit Philosophy is built around understanding how you move. By combining expert insight with advanced technology, we analyze posture, motion, and foot structure to guide you toward footwear that supports your body, activity, and goals. The result is a personalized fit process designed to help you move more comfortably, efficiently, and confidently.

Inside of a sports shoe and athletic wear store with shelves of shoes on the right and sports accessories on the left, a bench in the center, and treadmill and weigh scale toward the back.

1. Tell Us About Yourself

We learn how you’ll use your shoes, your goals, and any injury history. Custom orthotics? Bring them along.

A person standing in front of a mirror taking a photo of their legs. They are wearing black athletic pants, white athletic socks, and white sneakers. The floor is wooden, and a black rug with white text is in front of the mirror.

2. Posture & Alignment (The Mirror)

We assess your stance and alignment to understand how your feet support your body.

A man walking on a treadmill while a woman records him with a laptop in a retail store. Shoe displays are on the wall in the background.

3. Video Treadmill Analysis

You walk on the treadmill while we analyze your movement and biomechanics in motion.

A woman is pointing at a foot pressure analysis on a large screen while a man stands on a pressure plate in a shoe store, receiving a foot analysis.

4. 3D Foot Scan (“Albert”)

Our 3D scanner captures precise measurements and pressure points to identify the best fit.

A woman helps a man try on running shoes inside a shoe store, with shelves of sneakers displayed behind them.

5. Try It On

Based on the analysis, we recommend footwear and orthotics tailored to you—so you can feel the difference.

*Our stride and gait analysis is complimentary with your shoe or orthotic purchase. If you’re just stopping in for the assessment, it’s $35 and includes all the technology, service, and expertise we’re known for.*

Stride & Gait Videos

Experience Our Stride & Gait Analysis

A short, but sweet, video of what we do!

Meet Albert!

Our amazing 3D Scanner that enables us to get the best fit!